For many decision-making processes, it is essential to have a future outlook. GVM will assist you with that – on a solid basis and with a high degree of reliability. Our time series data for individual markets enable the identification of market trends while also taking into account important influencing factors such as

• Socio-demographic factors (population, gender, age structure, households, income)
• Legal frameworks (liberalization of filling sizes, package volumes, German Act for Recycling Management [Kreislaufwirtschaftsgesetz KrWG], labeling obligations, REACH etc.
• Consumer behavior
• Technical trends (material innovations, new developments)

In addition, we carry out expert interviews, e.g., with packaging developers, designers, or marketing experts, providing an additional foundation for the evaluation of future market developments. Which in turn is used to assess development potentials from different point of views.

As a result, you will receive high-quality quantitative or qualitative forecasts made for different scenarios of market development – for example if two distinct important variables are possible for future developments.